Social Media Management
Let's get social!
Social media - love it or hate it?
Either way, it needs to be a vital part of your marketing plan.
Does the person or team managing your social media know what they are doing? Or why they are doing it?
Does your social media content reflect your business’ vision?
Do your customers or potential customers engage?
Is your social media presence increasing website traffic or sales?
With more than a decade of social media management experience and a dedicated and knowledgeable digital team, J&PR can help you achieve your goals.
Social media services
Most businesses often struggle with their social media when there is no clear structure or strategy; you can’t expect to grow your followers or increase referral traffic to your website without a plan in place or without a fully-trained, experienced expert in charge.
That’s where we come in!
With a Facebook social calendar, we construct a calendar of posts at optimal times of the day.
Content is tailored to Facebook’s algorithm - and we keep up to date with any changes - and to who your intended audience is on the platform.
Like Facebook, Twitter is a social media platform where you can connect and listen to your audience.
In order to grow followers and engagement, it’s important that you’re posting the right content, at the right times.
We'll guide you through the process by putting together a content plan of tweets that use relevant hashtags, and we’ll make sure you’re sharing those all-important links to useful content.
Do you have a creative, visual business?
Instagram has over 1 billion users worldwide, and your business should be one of them.
Are you already on Instagram? You should be doing all you can to cross-promote on other social media channels and interact with your audience as much as possible.
We can even help you create an interactive hashtag that will boost your brand awareness and engagement. Our client Jesmonite's hashtag has over 100,000 posts!
Instagram doesn’t need to be complicated; come with an open and creative mind and let us deal with those pesky algorithms!
LinkedIn is the biggest B2B social networking platform. If your target market is other businesses, then you really need to have a LinkedIn presence.
The J&PR team can help on two fronts:
Your personal LinkedIn page, where we can share your thoughts, ideas and expertise from your point of view. We will interview you or meet regularly to script these on your behalf to be shared across the platform.
We can set up your business’ Company Page on LinkedIn and manage it for you alongside your other platforms, focusing content towards your specific B2B market.
Having a Google My Business account can allow your business to be found by thousands of new customers who may never have found you otherwise.
We can set up your business on Google My Business so that all key information can be found easily, such as your website and location.
We will also create a strategic, keyword-based content plan, including product and offer posts, to make sure that your Google My Business content can crop up whenever someone searches for the services your business provides.
With algorithms regularly battling organic content, social media advertising is the way to go if you want certain content seen by a specific audience.
We offer Facebook, Instagram and LinkedIn advertising and can tailor your ads so that they’re hitting the right people for your business.
From a boost on a published Facebook post to a freshly-designed LinkedIn advert targeting specific roles in specific companies, let us make your ad budget go further.
Do you have a new product launching? Maybe you’re starting a new business? Running an offer? Are you about to introduce a new service? Hosting an event?
We want the world to know!
Our short-term social media campaigns mean consumers already want what you’re offering before it’s even launched!
J&PR’s work with Chef & Brewer to promote the refurbished Riverside Inn in Cound saw the pub open with over 2,000 Facebook followers, nearly 1,000 Instagram followers and a fully-booked pub for weeks to come!
Stats in February 2020 showed YouTube as the world’s second-largest search engine and second most visited site after Google.
It is also the 2nd most popular social media platform with over 2 billion users.
If video is part of your digital marketing campaign and you have lots of information and advice to share then you should be feeding that content onto YouTube.
We can set up a channel for you and upload the videos that we create as part of your campaign - as well as sharing them out onto your platforms to encourage views and subscribers.
Why choose J&PR?
More than a decade of experience in social media management
Live social media at your events and award ceremonies to showcase your work and profile your business
Dedicated digital account director and manager who aim to know as much about your business as you do
Run by a team of social media lovers who know what they are doing and, most importantly, why
What's your
PR potential?
PR is not a one size fits all solution - for some businesses traditional PR routes may not work as they expect. Take our quiz and see if PR will work for you.