PR for business
Every organisation, no matter how large or small, ultimately depends on its reputation for survival.
Customers, suppliers, staff, journalists, social media followers and networkers can have a powerful impact on a company's reputation – and in turn on its success.
They all have an opinion about the organisations they come into contact with and it is these opinions that will drive decisions about whether they want to work with, shop with and support particular companies.
Effective PR can help manage a reputation by communicating and building good relationships with not only potential customers, but anyone those potential customers may come into contact with.
PR for business services
We create your story and share it with those all important reporters, producers, followers and influencers. Your PR campaign will include regular press releases to build your profile, raise awareness of your brand and/or product and your business success.
We work with people every day who don’t realise how many exciting stories they have within their business - we take those stories and shout about your business from the rooftops (or let the media do that for us!)
By sending press releases to the media through a professional PR company offers you the chance to be in control. You give out the information YOU want the media to have, rather than the information they have found.
As award-winners ourselves, the team at J&PR love writing award entries for our clients. From regional business awards to national industry specific awards - we draft your entry ensuring all of the criteria is met and ensuring the judges know you deserve to be on that stage on the night! We can train your team to ensure they know exactly how to promote the news when you are shortlisted and on the night at the awards ceremony through your social media - but if they do not want to do it then leave it to us. We will join you on the night and get that live coverage of the award win.
You do not have to be a retained client to enjoy our award entry writing service.
Communication with your staff is key - they need to know what is happening within their team, across their branch and across the organisation. Successful internal communications makes your staff feel valued - it needs to be professional and consistent.
We can ensure the good news and company updates are communicated to your staff.
The J&PR team has covered interim periods at Marston’s Group where the internal newsletter was drafted and distributed across the group and at Severn Hospice where a period of maternity leave was covered.
Many of our clients boast an in-house marketing team - we work together and become the extra arm of that team. We are not the same and do not do the same job (there may be some skills we all share but we work together!)
We find out what tasks your team has the ability and knowledge to carry out, what they enjoy doing and most importantly what they do not like doing. If the social media management is a success in-house then leave it there - if your social platforms haven’t been updated for three months then something is wrong! If creative design is what your team loves then leave them to it and we will support with copywriting.
We are one team - your PR and marketing team.
Why choose J&PR?
We work as part of your team
We have strong media relations and know what they want and when
As former journalists we know how to create a strong story
We protect your reputation always
We give you a dedicated account director and manager
What's your
PR potential?
PR is not a one size fits all solution - for some businesses traditional PR routes may not work as they expect. Take our quiz and see if PR will work for you.