John Francis, Cosford Air Show

"With the sudden departure on retirement of our Press Agent, Russell Mulford, I was conscious of the difficulties surrounding the engagement of a replacement for someone who, over many years, had served the Royal Air Force extremely well at Cosford.

"Rhea Alton was highly recommended by Russell and she was taken on trust for this year's show in June. She has exceeded our expectations and there has been a seamless change in Air Show Public Relations; indeed, my colleagues commented on an improvement in quantity and substance during the months leading up to the event.

"The largest one-day show in the West Midlands, Royal Air Force Cosford's Air Show is a wellestablished event and our public expect the best in all fields of its organisation. We have only one chance to promote each aspect of the show programme as these lead-in elements are introduced and then the moment has passed. Rhea was able to capture this important facet and run with it professionally to a nationwide audience.

"The 2009 show at Cosford was the most successful ever, attracting over 62,000 visitors and raising over £160,000 for our Service charities. This is in no small way due to the marketing and excellent PR service provided by Rhea Alton Journalism and PR and a testament to the knowledge and professionalism employed by Rhea to achieve this success.

"In turn, we have added to Rhea's knowledge of very large shows and the subject of aviation; her list of contacts in all areas of the media has also been extended, making her a formidable force in this area of expertise in PR and marketing terms. We shall most certainly be using Rhea in future years and recommending her most highly to others.

"I commend Rhea Alton Journalism and PR to you."