Welcome to Journalism and PR
Is your business a household name? Would you like it to be? Public Relations is all about getting the name of your business into the public domain - whether that be through your website, social media, the local press or any other route - so that when people need the service you provide they immediately think of you.
The term PR describes every way in which your business is noticed by a member of the public - AKA a possible future customer.
We are here to help you increase the ways in which your business is noticed, and in turn increase your customers.
By far the biggest benefit of using PR over advertising is the cost. You can get coverage in the local media tantamount to thousands of pounds of advertising and it has more credibility because it is a third party talking about you.
And PR is a large part of the social networking lives of businesses...
"Online retail is growing 6 times faster than high street sales and is predicted to exceed £37 billion by 2014" - Verdict Research as cited by digitalstrategyconsulting.com,