Business PR

Every business has its own individual PR needs, its own target market and of course its own budget.

The team at J&PR Ltd can work with you to find out the best route your Public Relations should take – blogs, online news articles, press releases, photographs….there are many tools up a PR consultant’s sleeve!

The majority of our clients are retained clients which have a monthly PR package, whilst others call on us on a quarterly basis, employ us to manage their annual event or run a bespoke e-newsletter campaign.

The beauty of a freelance public relations consultant is that you don’t have to employ a full time member of staff to take on the role and you can instruct a PR company to take on as little or as much of your campaign as you want.

Let us start your PR campaign today and make your business the number one brand in your industry by hitting the region’s print and on-line media, along with the radio airwaves and television news bulletins.

We understand for sole traders employing a PR company can prove difficult on a start-up budget so for those who want to learn how to do their own PR then our Public Relations Training Course could be the option for you.

To see examples of PR on the web go to any internet news site – one of the pieces will no doubt be PR… if you can spot it!

To understand PR in action think of a Shropshire company that everybody has heard of and then think of how often you see their name in print or on a website, hear it on TV or on radio… have they paid every single time for an advert? Probably not…

Find some examples of our PR services below but we know every client is different so your package will be bespoke for your company.

• Press releases: Have you won an award? Launched an innovative new product? Or created new jobs? Then you should be telling everyone about it. An exciting press release will be drafted and distributed to all of the regional print media, on-line news sites, radio stations and regional television by former journalists at J&PR who know the writing style of the local media to achieve you the best coverage.

• e-Newsletters: Have you got a huge database of clients – past and present – who you fail to contact on a regular basis? Let them know your news and keep your brand at the forefront of their mind through an e-Newsletter designed, written and distributed by the J&PR team.

• Blogs: Do you want to give your personal opinion on what’s going on in your industry? Do you want to give a personal touch to your website and let people know what goes on behind the scenes at your company? Then a blog could be the answer – but we know you have got a company to run so let the team at J&PR take care of it through our ghost blog writing service.

• Web copy writing: Have you got a new website under construction with fantastic images and a great web designer and developer behind it but you can’t seem to be able to portray your thoughts and ideas in the right way? Then we will write your website copy for you page-by-page and work with you until it portrays you and your company exactly how you want it.

Specialist PR for Franchisees

J&PR works with individual franchisees who have purchased the rights to use a company’s name and business model to do business – and ensure they are as successful as their parent company.

From a basic training course teaching franchisees the tricks of the PR trade and allowing them to begin their own small scale campaign to regular press release drafts that can be adapted by each franchisee and released to their local media, our team works with businesses on a variety of levels.

J&PR also produce a DIY PR Tool-kit which includes a place on the training course, a workbook, an initial draft release, a release log and a database of local media contacts. These can be included in the package for new franchisees so will be no cost to the parent company.

To find out more about our franchisee options please get in touch.